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PRESENTING THOUGHT LEADERS Learn how some of the best brand practitioners in the industry manage their brands in this unique behind-the-scenes learning experience.

Eric Quint


Eric Quint

Chief Design Officer
3M
Eric shares the journey of the 3M company brand transformation including visual identity and how it impacted brand equity

Tracy Harlow


Tracy Harlow

Vice President, Digital Strategy & Brand Engagement
Walmart
See how Walmart is creating compelling and relevant brand content to reach audiences where they are

Amy Brusselback


Amy Brusselback

Principal
Design B&B
Understanding consumer perception to design better brand experiences

Ravi Prasad


Ravi Prasad

CMO and Head, Partnerships and M&A
GE Digital
Learn how GE Digital is reinventing B2B brand strategy

Gregg Heard


Gregg Heard

VP of Brand Identity & Design
AT&T
Get an inside look into AT&T’s momentous brand transformation into a telecom, media and technology company

Meredith Worsham


Meredith Worsham

VP, Communications
Dotdash
How Internet 1.0 giant About.com turned into the thriving modern publisher Dotdash

Michele Jacobs


Michele Jacobs

Director, Integrated Marketing
Esurance
See how Esurance leverages influencer marketing to engage with customers where it matters most

Anne Norman


Anne Norman

Director of Enterprise Brand Strategy
American Family Insurance
How AmFam generates brand love in a fiercely competitive category

Joe Pantigoso


Joe Pantigoso

Senior Director, Global Brand
SAP
How SAP made living the brand easy for employees

Joe Federer


Joe Federer

Head of Brand Strategy
Reddit
Leverage marketing opportunities made available through different behaviors across social media platforms

AJ Brustein


AJ Brustein

Co-Founder and COO
Wonolo
See the inner workings of Wonolo, a silicon valley startup, disrupting the $130B US staffing industry

Tony Vannicola


Tony Vannicola

Former Vice President of Client Marketing, American Century Investments
Brand Growth Leader, Brainzooming Group
Find credible, transparent ways for your brand to display social responsibility

Peter Papakyriacou


Peter Papakyriacou

VP Marketing & Communications
Baird & Warner
How Baird & Warner is keeping their 160-year brand relevant by empowering employees and agents

Jeff Stern


Jeff Stern

Principal
Capacibility, LLC
Developing, publishing, and deploying the right toolkit to execute on strategic direction

Mike Brown


Mike Brown

Founder
Brainzooming Group
Learn to translate your brand strategy to engage your audiences with stories that resonate

Jessica Kirk


Jessica Kirk

Head of New Business
Harkess-Ord
CONFERENCE EMCEE

Andre Gutierrez


Andre Gutierrez

Director, Brand Strategy
Gargiulo + Partners
Leverage strategic messaging for B2B brand building

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