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Brand
Strat

Brand Strategy Conference
OCTOBER 11 - 13, 2017 - CHICAGO

The Business of Branding - ​ Building and Evolving a World Class Brand
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PRESENTING THOUGHT LEADERS Learn how some of the best brand practitioners in the industry manage their brands in this unique behind-the-scenes learning experience.

Eric Quint


Eric Quint

Chief Design Officer
3M
Eric shares the journey of the 3M company brand transformation including visual identity and how it impacted brand equity

Tracy Harlow


Tracy Harlow

Vice President, Digital Strategy & Brand Engagement
Walmart
See how Walmart is creating compelling and relevant brand content to reach audiences where they are

Amy Brusselback


Amy Brusselback

Principal
Design B&B
Understanding consumer perception to design better brand experiences

Ravi Prasad


Ravi Prasad

CMO and Head, Partnerships and M&A
GE Digital
Learn how GE Digital is reinventing B2B brand strategy

Gregg Heard


Gregg Heard

VP of Brand Identity & Design
AT&T
Get an inside look into AT&T’s momentous brand transformation into a telecom, media and technology company

Meredith Worsham


Meredith Worsham

VP, Communications
Dotdash
How Internet 1.0 giant About.com turned into the thriving modern publisher Dotdash

Michele Jacobs


Michele Jacobs

Director, Integrated Marketing
Esurance
See how Esurance leverages influencer marketing to engage with customers where it matters most

Anne Norman


Anne Norman

Director of Enterprise Brand Strategy
American Family Insurance
How AmFam generates brand love in a fiercely competitive category

See ALL Speakers Become a Speaker

Download your copy of the brochure today Take your first step toward becoming a better marketer!

THE ONLY EVENT FOCUSED SOLELY
ON BRAND STRATEGY, GROWTH AND MANAGEMENT Here are 6 reasons this is the must-attend event of the year:

Experience the power of of peer-to-peer learning. Hear from a diverse roster of experienced in-house practitioners who are behind the world’s best-in-class brands.

SEE SPEAKERS

Collaborate in an intimate classroom-style setting with other organizations facing your same challenges. Leave with practical takeaways, resources and templates.

VIEW TRAININGS

ALL new case studies. Experienced speakers share their secrets to help your brand meet customer demands for transparency, empathy and authenticity.

SEE CASE STUDIES

Share insights, ideas and inspiration. You’ll engage in meaningful conversations with practitioners and learn how they're leveraging innovation to drive growth.

WHO YOU’LL MEET

Why is BrandStrat an essential addition to your conference calendar this year? Find out what makes our program unique - and relevant to brand practitioners like you.

WHY ATTEND

We know you need to prove the ROI on your attendance. We’ve done the work for you - here's exactly what you can expect out of your investment in BrandStrat.

CONVINCE YOUR BOSS

BrandStrat Sponsors BrandStrat is the premier event for solution and service providers to engage directly with targeted audience of decision-making brand executives. Learn more about how we can create a unique sponsor experience for your company.

Become a Sponsor

Thank you to our media partners

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Don’t take our word for it… Check out our attendees' experience from last year.

Sofia Tauares

Really hands-on workshops with a lot of inspiration from other companies and how to use lessons learned for your own company.


Sofia Tauares

Head of Brand, Delivery Hero

Kristen Fischer

Well-organized and insightful. Grateful for the opportunity to network with smart and influential people in the industry with whom I will continue to stay in touch. I would recommend GSMI events to friends and colleagues.


Kristen Fischer

VP, Digital Media, Dr. Phil/The Doctors

Corrie Brock

This conference is the most relevant and insightful time investment I have made in my career. This is information you can't google!


Corrie Brock

Branding and Communications Manager, Hilti

Download your copy of the brochure today Take your first step toward becoming a better marketer!

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